iStudio Publisher does not support opening or importing Microsoft Word files, but you can copy and paste styled text (in Rich Text Format) and images from Word documents into iStudio Publisher.
Before pasting text into an iStudio Publisher document that’s been copied from a Word document (opened in Microsoft Word for Mac) you should select the Text Tool and insert the text cursor ready to paste text at the cursor. This will ensure that the text is pasted in as text and not as a PDF of the text. What gets pasted into an iStudio Publisher document can depend on the current tool selection. When you copy from Word, Word puts multiple copies of the same information on the system clipboard in a variety of different formats. iStudio Publisher pastes in what it thinks might be most relevant in the current context. For example, if you have the Text Tool selected you’ll get text, but if you have the Pointer Tool selected you will get a PDF of the text!
NOTE: If you drag and drop text from a Word document into iStudio Publisher you will get a PDF of the text.
You should have no problems copying or dragging photos from a Word document into iStudio Publisher – you can paste or drop them into existing shapes, or otherwise a default rectangular shape is created to hold them.
For more information refer to iStudio Publisher’s help page “Cut, Copy and Paste”, and in particular the section “Pasting into iStudio Publisher”. This help page is also available online here.